3 reasons to host adult swim lessons

By American Pool Marketing July 6, 2014


3 reasons to host adult swim lessons

3 reasons to host adult swim lessons

Swimming lessons are a staple of pools. Instructors teach kids of all ages to tread and learn all the various strokes.

Chances are, most pools in the area don’t offer adult swimming lessons. This may be due to a misconception that adults already know how to swim or simply aren’t interested. However, there are probably grown-up visitors who frequent your facility but never enter the water. This could very well be due to an inability to swim.

Serve the entire community
As a recreational venue, it’s up to pool management to ensure overall safety for everyone, regardless of age. Swimming is an important life skill that’s fun for everyone. Therefore, don’t overlook the opportunity to host adult swimming lessons. This can bolster their sense of confidence inside and outside the pool.

Here are three reasons to consider hosting swimming courses for adults.

1. Teach an important skill: Those who participate in water sports may not know how to swim. While life jackets are usually required by rental facilities, individuals who own their own recreational equipment may not wear them. Such activities don’t have to be high-octane or fast – even fishing can be dangerous, given the slippery surfaces.

2. Ensure pool safety: Pools are everywhere, including in residential settings. These can be dangerous areas, especially for children who don’t know how to swim. Saving a child from drowning involves getting him or her out of the water quickly. If an adult spots trouble but doesn’t know how to swim, he or she may not be able to pull the child from the pool. As with adults, there are many aquatic situations where children may be in harm’s way, from playing on the beach to canoeing.

3. Encourage a healthy lifestyle: Pool staff members know that swimming is a great way to exercise. Not only is it fun, but it tones the entire body. Additionally, it’s easier on the body due to the buoyancy of water. Adults who are looking to build muscle and stay fit will love learning to swim and taking on a new, relaxing exercise.

Peak season is quickly arriving, so if you’re considering hosting these courses, begin planning soon. Figure out who will lead the lessons, when and how often. Publicize these great new opportunities on your website, on social media and in the local newspaper to ensure that the community is aware of your new event offerings.