If your commercial indoor pool is seeing a decrease in attendance as the temperatures continue to drop, consider offering swim lessons. Bear in mind that a few members of your staff will need to acquire certification to teach. However, the benefits may outweigh the cost if your facility needs more business. Commercial pool management services should look into this possibility.
The first step is to assess whether anyone on your current staff has Water Safety Instruction certification. If so, you’re one step ahead of the game. If not, look into local classes provided by the American Red Cross and think about offering reimbursement for employees to drive interest.
Before you offer swimming classes to the public, make sure you include important information on the flyer or outgoing advertisement, including the benefits of winter swim lessons. Sea Star Swim School pointed out that getting your feet wet at an indoor pool in the wintertime doesn’t make you more prone to colds or flu. Additionally, winter swim lessons help participants maintain their skills, ensuring that they’re as safe as possible when swimming season opens again.
ABC reported that swimming is a great way to stay in shape. Little Fishes Swim School stated that it’s also a great sport with fewer safety risks than other sports. This is especially true in the winter, when the ground is extra slippery.
Offering swim lessons in the wintertime can be a great way to help increase attendance at your commercial pool as temperatures drop. Ensuring that your staff are properly certified and going over safety precautions will help keep your commercial pool busy all year long.